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Article on the application of web analytics tools in the context of...

In the paper titled "Applying Web Analytics Tools in the Context of Enterprise Social Software", the author team (Alexander Schneider and Alexander Steinhoff) explore how the mature tools that have been developed primarily for public commercial web sites can be used to support the different stakeholders of social software systems in enterprises. It is particularly examined how the fulltext search capabilites of such platforms can be improved using web analytics data. The paper will be presented at the 12th European Conference on Knowledge Management (ECKM 2011).